The Delta Life Fitness rebrand looks to establish a clear and prominent identity within the fitness marketplace.
Delta Life Fitness has unveiled a new website and a revamped company logo. This change is just one component of a larger strategy to clarify the Delta Life Fitness brand as the company continues to grow.
|FORMER LOGO||NEW LOGO|
“This branding effort marks a coming of age for Delta Life Fitness. DLF is a powerful and extremely popular workout solution for women of all body types. We strive to provide the ultimate workout experience for women. With our new brand, we feel our members can identify more with themselves and feel even more welcome in our facilities.”
- Josh Cherry, CEO
Delta Life Fitness has been embraced with great enthusiasm and has earned a reputation as one of the preferred studios for women looking to slim down and tone up. DLF's custom-tailored workouts are designed with the female body in mind and built to meet the unique needs of each individual member.
Delta Life Fitness
Delta Life Fitness represents all women: the hard-working, brilliant multi-taskers who‘ve spent years putting other people first. DLF is designed for women who are ready for a non-judgmental, female-only environment that feels like home.
Since 2012, Delta Life Fitness has been leading the way in women’s-only fitness thanks to the proven DLF technique, high-energy atmosphere, and passionate franchise base. There is so much in store for Delta Life Fitness as more discover and share the benefits!